Shine Edition — 23 Grenadine
Glossy shine and rich colour in a comfortable bullet lipstick for day or night.
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Bourjois Lipstick
Rich, long-lasting lip colour in a range of finishes. Find your perfect red, pink, nude or bold shade.
Lipstick Best Sellers
Bullets, liquids and glossy lip colours from the range; prices and availability may vary.
Rouge Edition Velvet — trio pack
Liquid-matte Rouge Edition Velvet set for long-wear colour with a soft, blurred finish.
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Gloss Exclusif — Rose Exclusif
Liquid lip colour with a glossy punch—easy to layer over liner or wear alone.
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Sweet Kiss Lipgloss — Incogni Rose
Sweet Kiss gloss adds cushiony shine and a flattering rosy tint to the lips.
Check PriceWhy Bourjois Lipstick?
Bourjois lipstick has long been a go-to for high-street lip colour in the UK. The brand offers a variety of formulas—from creamy and satin to matte—so you can choose the finish that suits your style and comfort. Bourjois lipsticks are known for delivering good colour payoff with a formula that feels comfortable on the lips rather than dry or heavy. Whether you prefer a classic red, a everyday nude, or a statement berry, the shade range is designed to flatter and last.
Lipstick is one of the quickest ways to change your look: a bold lip can elevate a minimal makeup look, while a nude or pink can complement a stronger eye. Bourjois makes it easy to experiment with different shades without a luxury price tag. Many of the lipsticks in the range are formulated to provide several hours of wear, though longevity will depend on eating, drinking, and the specific formula. For a glossier finish, you can layer Bourjois lip gloss on top, or wear lipstick on its own for a defined, polished look.
Finishes and Formulas
Bourjois lipsticks come in different finishes to suit different preferences. Creamy or satin formulas tend to give a lustrous, comfortable feel and are ideal if you like a bit of shine and moisture. Matte options offer a flat, modern finish that can look very polished and often last a bit longer, though they may feel drier on the lips. Bourjois typically describes each product on the packaging or online, so you can choose based on whether you prioritise comfort, longevity, or a specific look.
Application is straightforward: apply directly from the bullet or use a lip brush for more precision. For longer wear, you can blot and reapply, or use a lip liner in a similar shade to define the edges and help prevent feathering. Pair your lipstick with a matching or complementary blusher and foundation from Bourjois for a cohesive, put-together look that stays within the same brand family.
Choosing Your Shade
Bourjois lipsticks are available in a wide range of shades: reds, pinks, nudes, corals, berries, and more. Your skin tone and undertone can guide your choice—cool undertones often suit blue-based reds and pinks, while warm undertones may prefer orange-based reds and peachy nudes. That said, personal preference matters most: if you love a shade, wear it. Trying swatches in store or checking online swatches can help you narrow down your next purchase.
If you are building a small lipstick wardrobe, a classic red, a everyday nude or pink, and a deeper berry or plum can cover most occasions. Bourjois lipsticks are an affordable way to build that collection. Combine them with mascara and eyeliner for a full lip-and-eye look, or keep the rest of your makeup minimal and let your lipstick do the talking. However you wear it, Bourjois lipstick is a reliable choice for colour that performs.
Lip Care and Longevity
To get the most from your Bourjois lipstick, start with smooth lips: gentle exfoliation and a light balm can help. Let the balm absorb before applying lipstick so the colour adheres well. For matte formulas, a thin layer often looks better than a heavy one. Reapply as needed through the day. Bourjois lipsticks are easy to throw in your bag for touch-ups, so you can maintain your chosen look from morning to evening with minimal fuss.